Gift Budget Calculator

How much should you spend? Real answers from the prices of 15,151 curated gifts, updated 2026-11-01. Pick a person and an occasion for a quick answer, or plan a whole list against one total.

Modest

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Typical

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Generous

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Typical gift spend by relationship

Median price of gifts in our guides for each relationship. The middle-half range shows where most options sit.

RelationshipMedianMiddle halfGifts analyzed
Brother-in-law$60$22–$7242
Parents$40$25–$70105
Son$29$17–$60203
Boy$28$17–$45194
Men$26$18–$43699
Dad$25$17–$43851
Girl$25$17–$36192
Daughter$25$14–$39214
Grandmother$25$17–$34205
Sister-in-law$25$22–$6046
Uncle$25$17–$60137
Aunt$24$15–$39109
Friend$24$15–$37198
Grandfather$24$17–$40172
Mom$23$15–$38611
Father-in-law$23$18–$4368
Nephew$22$11–$42175
Son-in-law$22$19–$60131
Wife$22$14–$36715
Couple$22$13–$35315
Her$21$14–$321,349
Employee$21$14–$3576
Boyfriend$20$13–$36719
Brother$20$13–$35420
Girlfriend$20$13–$30417
Mother-in-law$20$15–$3067
Niece$20$13–$30150
Sister$20$14–$28391
Teacher$20$13–$30221
Stepmom$20$13–$2267
Husband$19$12–$30745
Women$18$13–$28411
Him$17$10–$301,093
Teenager$17$12–$26502
Stepdad$15$9–$1942
Best friend$15$12–$22104
Boss$15$10–$23125
Coworker$15$10–$22246
Daughter-in-law$15$13–$2474
Typical gift spend by relationship

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Data is also available as JSON under CC BY 4.0. Full analysis in the Gift Price Index.

How we calculate gift budgets

Every gift in our guides carries a current Amazon price. For each relationship and occasion we take the median price of the well-reviewed products we recommend, along with the 25th and 75th percentiles; that is the table and chart below. The calculator blends that live median with a common-sense etiquette baseline for the relationship (partners and parents higher, coworkers and acquaintances lower), so neither a cheap-skewing product mix nor an old rule of thumb decides the answer alone. An occasion factor nudges the result up for milestones like anniversaries and graduations and down for stocking stuffers and office exchanges, and the closeness setting scales it further. The planner uses the same per-relationship figures as weights and scales them to the total you enter. Because the price index is recomputed on every site build, the numbers move with real prices rather than with a survey from years ago.

Frequently asked questions

How much should I spend on a gift?

Across 15,151 gifts in our guides the median price is $21, with the middle half of gifts falling between $14 and $35. Spend more for a partner, parent or milestone occasion and less for coworkers, acquaintances and stocking stuffers. The calculator above adjusts for both.

Where do these numbers come from?

Two inputs: the live median price of products in ThousandGiftIdeas' gift guides for that relationship, refreshed from Amazon's product API and recomputed on every site build, blended with a standard etiquette baseline for how much people usually budget for that person. The table below shows the raw price data on its own.

How should I split a holiday budget across my whole list?

Use the planner. Enter your total and add each person with their relationship. The planner weights each person by the typical gift cost for that relationship and scales the result to your total, so a partner gets more than a coworker without you doing the arithmetic.

Can I embed the chart on my site?

Yes. Copy the embed code under the chart. The image regenerates automatically as our data updates, and the link credits the source.